Focus group

A focus group is a small group of about six to ten people who take part in an open discussion led by a moderator who wishes to obtain information about a certain topic. The group needs to be large enough to generate fluent discussion but not so large that some participants are left out. The aim of the focus group is to generate a large number of different ideas and opinions from as many different people as possible. I conducted a focus group specifically aimed on the topic Thriller Films to find out what my target audience wants in my film in order for them to want to watch it.

Thriller film Focus Group Questions

1)        What is your favourite thriller sub-genre? (For example: Action thriller, psychological thriller, crime thriller, horror thriller.)                                           

2)        What makes you watch a thriller film? What conventions do you mainly enjoy in a thriller film? (dark lighting, sounds, tension building)

3)        In thriller films what features and characteristics do you look for in a protagonist character?

4)        In thriller films, do you support a stereotypical ending, where the main character defeats the evil? Or do you prefer a scenario where there are plot twists?

5)         How do you feel about tension building within a film?

6)        Is there anything that you particularly dislike in films, particularly thrillers?

7)        What costume do you like to see in Thriller films? (basic clothing, lots of costume)

8)         Is there anything else you would like to add about thriller films?